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(Los Angeles, CA. July 10, 1997) From berths on America Online (keyword: extra) and the World Wide Web (http://www.extratv.com), the online home of EXTRA has launched millions of downloads of still and video pictures from such movies as "Batman & Robin" and "Men in Black," as well as sizzling photos of celebrity favorites like Sandra Bullock, Leonardo DiCaprio and Julia Roberts, plus models Cindy Margolis and the Barbi Twins. In the past few weeks, just one picture of Alicia Silverstone's Batgirl poster has been downloaded by over 22,000 people, over 15,000 have grabbed George Clooney's most popular Batman photo, and more than 50,000 have claimed images of Poison Ivy, Mr. Freeze and Robin. "Batman & Robin" is only one of many successful sections of the TV & Movie site that covers the stars of the biggest movies (AOL keyword: stars), including most of the current top 10 box office hits, plus previews of the summer's blockbusters. EXTRA gives visitors more than a little EXTRA, with interviews, profiles, news and celebrity online chats. Also, EXTRA has added a new feature of movie reviews by THE MOVIE BOYS. "THE MOVIE BOYS have been collectively viewing, talking about and writing about movies for more than 55 years. Although they are actively employed in the entertainment industry, they choose to remain as anonymous as anyone who watches movies in the dark..." More than just entertainment news, more than just pop culture stories, EXTRA Online moves beyond the excitement and glamour of Hollywood to include the drama and true grit of the real world. Just like EXTRA the TV show, EXTRA Online has broadened its scope to deliver breaking, topical news from around the globe. No longer purely an entertainment site, EXTRA Online covers a wide array of breaking stories about celebrities, music and fashion and health and medical breakthroughs, from superheroes and superstars to the royal family to everyday heroes and ordinary people doing EXTRAordinary things.
No wonder EXTRA Online has become of the Internet's most EXTRAvagant success stories. To find out what all the excitement is about, visit the EXTRA Online site on America Online today. Just type in the AOL keyword "extra" or take the World Wide Web to http://www.extratv.com to enter the interactive excitement that is EXTRA Online.
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| iAGENCY PRESS RELEASE ARCHIVES 2000 | 1999 | 1998 | 1997 | 1996 |
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