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INTERNET WORLD NEW YORK Professional Outsourcing for e-Business NEW YORK, NY (October 7, 1998) Revnet Systems, Inc. (http://www.revnet.com), the leading North American e-mail list management products and services firm, today announced the launch of Revnet Express, an outsourcing service which provides electronic marketing executives with remote access to Revnet's powerful suite of e-mail list marketing tools. Revnet Express provides users with premier email list server technology incorporating a sophisticated database driven backend. The service is supported by experienced e-mail technicians, high-speed servers, and the ability to easily manage e-mail marketing and communications programs remotely. Revnet Express works with a company's opt-in database to deliver personalized e-mail campaigns with the ability to target specific demographic or interest groups, personalize messages, deliver customized content for each recipient, track recipient behavior and measure results thorough the use of trackable URLs embedded in e-mail messages. Additionally, Revnet Express handles multiple e-mail formats including HTML mail and the delivery of graphics, sound and video through e-mail. Both hands-on, remote login and full-service options are available. Revnet Express operates exclusively as a permission-based e-mail marketing service and exclusively delivers e-mail to subscribers who have specifically requested information. Revnet President Stuart Obermann states, "E-mail is the most widely available and most frequently used communication tool on the Internet. Every person who needs to receive a marketing message is either on-line now or soon will be; with over 70 million e-mail users today and 450 million projected worldwide by 2000. We developed Revnet Express to provide a fast, efficient way for Internet marketers to develop in-house e-mail marketing programs without having to buy expensive software or maintain in-house e-mail list servers. Many people use the Internet to download software, make travel plans, and access breaking news. Revnet Express is the premiere database driven e-mail outsourcing service that allows a professional organization to communicate with their customers or deliver personalized news. Huntsville, Alabama-based Revnet is an Internet software development firm that specializes in e-mail marketing and list management products and services. Revnet's product line includes UnityMail, the first commercial database-driven e-mail list manager for Windows NT; GroupMaster for large-scale, server-based lists; MailKing for merging and sending personalized e-mail from a PC; and for customers desiring the benefits of customized, personalized e-mail without having to maintain their own list servers, Revnet Express e-mail management service. Revnet delivers mission-critical information to the customers, employees, and subscribers of companies around the world. Clients include the New York Yankees, Sony Music, 3M, the Book of the Month Club, Biztravel, Columbia House, the American Medical Association, Carnegie Hall, the University of Massachusetts, Credit Suisse, Rubbermaid, the San Diego Padres, and many others.
CONTACTS:
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