Student Monitor's Spring 1999 Lifestyle & Media study found that College Broadcast is the most watched college campus television network nationally. College Broadcast's viewership was ranked 40% higher than the second ranked network. Within the category of students defined as heavy Web users (10 or more hours per week), College Broadcast's viewership was 102% higher than the second ranked network.

Eric Weil, Student Monitor's Managing Partner said, "College Broadcast had a spectacular year. Our survey found that they ranked first in 21 viewership indices that we currently track for college cable television networks."

"The timing of this achievement couldn't be better," said Chet Lyons, CEO of College Broadcast. "We're all set to launch a vertical broadband entertainment portal on the Internet this Fall, and we intend to dominate that market as well. One of the most important elements of our launch strategy for our vertical broadband Internet portal is College Broadcast's ability to redirect it's audience of one million cable-connected college students to the Internet."

ABOUT COLLEGE BROADCAST
(collegebroadcast.com)
College Broadcast, LLC, a Venice, Calif.-based company, provides wide-band entertainment to college students via high-speed Internet and college-owned cable television systems. The Company's broadband entertainment Internet portal site, www.collegebroadcast.com, launches this September. The privately held venture-backed company provides music (including live events, music videos on demand, MP3 downloads), classic and independent films, artist interviews, sports, fashion, animation, documentaries, news, distance learning, and games. College Broadcast is unique in that it has two content delivery systems which directly target the college market: Internet and college cable television. This allows cross promotion and sets the Company apart from its competitors. The company has more than 120 cable TV affiliates, reaching more than 1 million college students at mostly larger four-year colleges and universities. It is targeting an audience of 2.5 million on the Internet.

ABOUT STUDENT MONITOR
(studentmonitor.com)
Student Monitor, based in Ridgewood, NJ, provides the only nationally syndicated market research study of the college student markets. Twice annually, Student Monitor's researchers travel to 100 statistically representative four-year colleges and universities throughout the U.S., personally interviewing 1,200 full-time undergraduate students. Student Monitor's subscriber base is comprised of Fortune 500 companies targeting the college student market (either as a consumer group, or for recruitment purposes). Student Monitor provides its subscribers with contemporary, relevant, actionable insights focusing on students' attitudes, perceptions, buying habits and behavior.

Web site: http://www.studentmonitor.com
Web site: http://www.collegebroadcast.com

CONTACT:
For College Broadcast, LLC
InterActive Agency, Inc.
Selacia
310-664-6710, ext. 110
cb@iagency.com

InterActive Agency, Inc.
http://www.iagency.com
2701 Ocean Park Boulevard, Suite 201
Santa Monica, CA 90405
(310) 664-6710 (310) 664-6711 Fax